Pipedrive - Snitcher Documentation

Connect Snitcher to Pipedrive to automatically create Organizations and Persons when visitors are identified on your website.

Features

Real-time sync via webhooks
Auto-create Organizations when companies are identified
Auto-create Persons with revealed contacts
Activity notes for website sessions
Custom fields for web activity data
Deal enrichment with visitor insights

Setup

Go to Settings → Integrations → Pipedrive
Click Connect Pipedrive
Authorize Snitcher in the Pipedrive OAuth popup
Configure your sync settings

Configuration Options

Organization Sync

Option	Description
All companies	Sync every identified company
Segment filter	Only sync companies in specific segments
New only	Only create, never update existing

Field Mapping

Snitcher Field	Pipedrive Field
Company Name	Organization name
Domain	Website
Industry	Custom field
Employee Count	Custom field
Location	Address
First Seen	Custom field

Activity Tracking

Optionally log website visits as Pipedrive activities:

Session start time
Pages viewed
Time on site
Referral source

Troubleshooting

Organizations not syncing

Check that webhooks are enabled in Pipedrive
Verify the integration is connected
Review segment filter settings

Custom fields not appearing

Custom fields must be created in Pipedrive first, then mapped in Snitcher settings.